Putting your home on the market can be a stressful process, especially when you don’t know what to expect. Fortunately, with the help of an experienced team of real estate agents and this easy to follow guide, you can smoothly complete the process. Following these steps will help you prepare so you can get organized and sell your home for the best price possible.​​​​​​​
The first step is collaborative review of an in-depth market analysis to determine the optimal price and establish expectations. The journey begins with a meticulous preparation process, where we apply our expert design skills to enhance your home’s appeal. Combining expert staging, curated improvements, and intelligent investments, we elevate your property to its fullest potential.
Our marketing strategy is like none other. We create a comprehensive interactive property experience that ensures maximum value on sale. From stunning, high-end photography to cinematic video tours, and a digital reach that surpasses all other brokerages -. your property will be featured on premier real estate platforms and advertised through curated, targeted campaigns to reach an exclusive pool of discerning buyers. With back end analytics that allow us to continually adjust and curate the viewer experience of your space, we have created a proprietary, proven strategy for success. Continuing this degree of luxury experience in person, we also host catered private showings and elegant open houses, ensuring your home is presented in the most sophisticated light possible both digitally and during prospective client visits.
With offers in hand, we leverage our negotiation expertise to secure the highest possible price and the best possible terms - ensuring a profitable and seamless transaction. From handling inspections to coordinating appraisals and managing all the intricate paperwork, we provide white glove service for every detail. We pride ourselves on providing a proactive, efficient, and thoroughly flawless experience, providing our clients confidence that every step has been handled with the utmost professionalism and care.
New Seller FAQs
What can I say? Justina is simply amazing, and I would recommend her without hesitation. I recently purchased a home and she was there for me every step of the way. Not sure how I would have done it without her. She is extremel...
Justina is simply the best. My wife and I are demanding and Justina has worked with us through a very long-term process to help us figure out what is best for us in San Francisco. She's honest, upfront, and committed to what is...
It's such a pleasure to work with Justina. She is professional, strategic, and engaging but not salesy. She treated my ever-changing requirements with a lot of patience yet brought solutions to the table quickly. Whether you're...
Justina is simply the best is gets. Buying a house in the bay is not easy, and I was in an even trickier situation, in that I was also abroad for a big part of my search. Justina stuck it out with me, previewed homes for me and...
You want to buy your dream home, then you need your dream agent who will fight for you! Introducing: Justin Colunga! I've worked with a number of different agents throughout the years and went through two different agents in SF...
Justina is a tremendous agent, the most diligent, thorough, and creative I've worked with. She took the time to truly understand what I was looking for then left no stone unturned finding me the right place. She connected me wi...
During my search for the perfect home in San Francisco, I met Justina through the grapevine. If you are looking for a knowledgeable agent that has your personal best interest in mind, is willing to go to bat for you during chal...
Justina worked with us tirelessly to help find a wheelchair-accessible property for us in Sebastopol, even though this was outside her normal coverage area. She showed us dozens of properties and even took videos to show how ac...
We could not say enough good things about our experience working with Justina during the sale of our home. From the first time we met her, we were impressed with her preparedness, market knowledge, and professionalism. She's ex...
Justina is a terrific agent who puts her heart and soul into her clients. I worked in the same office as Justina, and I was amazed by her professionalism, kindness, and wealth of knowledge. She is very passionate about the clie...
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With 16 years of experience as a trusted real estate expert in San Francisco and Marin, Justina combines her passion for strategic deal-making, renovation, and design to create an exceptional client experience. Her sharp attention to detail and dedication to results set a new standard for personalized service, making the home buying and selling process seamless and rewarding.